Waterworks Presentation Centre in Toronto

Waterworks Presentation Centre, Toronto Mixed-Use Condominium, Canadian Architecture Images

Waterworks Presentation Centre in Toronto

Commercial and Residential Interior Development, Canada – design by Cecconi Simone

3 Apr 2018

Waterworks Presentation Centre

Interior Design: Cecconi Simone

Location: downtown Toronto, Ontario, Canada

Waterworks Presentation Centre

Waterworks Presentation Centre in Toronto

A recent winner at the World Interior News Awards, Cecconi Simone Inc.’s presentation centre for Waterworks – a mixed-use condominium project in downtown Toronto – offered a fleeting glimpse of beauty and a preview of what’s to come.

Waterworks Presentation Centre in Toronto

Waterworks Presentation Centre in Toronto

The condominium project by developers Woodcliffe Landmark Properties and MOD Developments Inc. will eventually include residential condominium suites, a state-of-the-art YMCA facility and a large food hall. The sales centre – now dismantled to make way for construction – began with an existing onsite heritage building that had seen life as both a food market and a water filtration plant.

Waterworks Presentation Centre in Toronto

Interior design firm Cecconi Simone was tasked with converting it into an engaging sales space and visual portal into the future lifestyle on offer – all without making any structural changes to the building itself, which will be integrated into the final project. To do that, they incorporated visual cues hinting at the unique attributes of the project’s final design, and took inspiration from the original building.

Waterworks Presentation Centre in Toronto Waterworks Presentation Centre in Toronto

“There was a really interesting marriage between the Art Deco and industrial in the original building, and we wanted very much to honour that and work with it,” says Anna Simone, principal with Cecconi Simone. “We didn’t want it to be seen as something that was industrial, but we knew we could still draw inspiration from that.”

Waterworks Presentation Centre in Toronto Waterworks Presentation Centre in Toronto

To create an intimate residential experience that still emphasized the grand scale of the 3,825-square-foot space and 30-foot ceilings, the design team combined rustic walnuts, raw metals and elegant accents of well-worn leather, while introducing an intimate flow that naturally moved prospective purchasers through the sales process. Large-scale still-life photography – staged within the building and mounted on the walls behind windowpanes – added a sense of spaces undiscovered, while model kitchen and bathroom vignettes blended in seamlessly to showcase the finishes on offer at the condominium site.

Waterworks Presentation Centre in Toronto Waterworks Presentation Centre in Toronto

“The brand that was developed was very much embedded in the history of the building,” Simone says. “The developers wanted to celebrate the history of the building, which was also what inspired the building’s name as well as its design.”

Waterworks Presentation Centre in Toronto Waterworks Presentation Centre in Toronto

Chosen by a panel of international experts from seven short-listed projects, Cecconi Simone’s Waterworks presentation centre took top honours in the “Retail Interiors: Greater than 200 square metres” category in February’s World Interior News Awards in London, UK.

Waterworks Presentation Centre in Toronto

Waterworks Presentation Centre in Toronto

Waterworks Presentation Centre – Building Information

Location: Toronto, Canada
Client: Woodcliffe Landmark Properties & MOD Developments Inc.
Interior Design: Cecconi Simone Inc.
Design Team: Anna Simone – Principal, Pauline Ayoub – Associate, Megan Pritchard – Intermediate Designer, Jerry Yoo – Intermediate Designer, Han Seo – Intermediate Designer

Waterworks Presentation Centre in Toronto

Photos: Shai Gil

Waterworks Presentation Centre in Toronto images / information received 030418

Location:Toronto, Ontario, Canada




Toronto Architecture

Ontario Architecture – chronological list

Toronto Building News on e-architect

Contemporary Toronto Houses

Toronto Architecture Walking Tours by e-architect
L Tower Toronto Skyscraper
image © Studio Daniel Libeskind

The Waterworks Toronto Building
Design: Diamond Schmitt Architects
The Waterworks Toronto Building
image from architect

The Waterworks Toronto Building

The Globe and Mail Centre
Design: Diamond Schmitt Architects
The Globe and Mail Centre in Toronto
photo : Tom Arban Photography

The Globe and Mail Centre in Toronto

Winter Stations Design Competition 2017
Aurora Borealis Winter Stations Design Competition 2017
photo : Khristel Stecher
Winter Stations Design Competition 2017

Mirvish+Gehry Toronto, Theatre District
Design: Gehry Partners LLP
Mirvish+Gehry Toronto
model photo : Gehry Partners LLP

Ontario College of Art + Design University Creative City Campus, McCaul Street
Design: Diamond Schmitt Architects
Creative City Campus
image from architect

Ontario College of Art + Design University Creative City Campus

Toronto Architecture

Toronto Building Designs

Toronto Buildings




Architectural Designs in Canada

Canadian Architect Studios
Fogo Island Studios
photo from architects

Canadian Architecture by City

Toronto Buildings – key buildings + designs

Montreal Architecture – key buildings + designs

Calgary Buildings – key buildings + designs

Canadian Architecture : news + key projects

Vancouver Architecture Walking Tours, BC
Vancouver Tower Building
photograph : Nigel Young, Foster + Partners

Ontario Association of Architects Awards

Comments / photos for the Waterworks Presentation Centre in Toronto page welcome

Waterworks Presentation Centre in Toronto – page

Website: Cecconi Simone