VÈLO7 Cycle Shop in Poznań

VÈLO7 Cycle Shop, Poznań Architecture, Retail Interior Poland, Commercial Project, Images

VÈLO7 Cycle Shop in Poznań

Contemporary Retail Building in Poland – design by mode:lina™

4 Sep 2017

VÈLO7 Cycle Shop

Architects: mode:lina™

Location:Poznan, Poland

VÈLO7 Cycle Shop

VELO7 Cycle Shop

VÈLO7 is a group of bicycle enthusiasts who want to share their passion with others. Interested in offering best quality bicycles to their customers, they have decided to create a unique place that would refect their common fascination. This job was entrusted to a befriended studio – mode:lina™.

VELO7 Cycle Shop

„We are crazy about bicycles. We can race, ride and ramble on about them all the time. Bicycles defnitely get us going.” – VÈLO7
The cyclists needed a multifunctional space which could easily accommodate the functions of a bike shop, service and repair and a place for bike testing. Knowing that inVÈLO7 it is all about two-wheelers, our designers tapped into bicycle inspirations.

VELO7 Cycle Shop

The triangular forms and slant surfaces used throughout the interior refer to the shape of the bicycle frame. Its characteristic geometry was also translated into specially designed bike racks, which resulted in additional space for bike presentation.

VELO7 Cycle Shop

VELO7 Cycle Shop

Apart from bicycle inspirations, the designers also applied the visual identifcation of the brand and its logo created byMinima Advertising People™. As the brand is owned by genuine enthusiasts, their passion and commitment had to be refected already at the graphic level. The black-and-white interior matches the visual representation of VÈLO7, while the dividing lines and lighting refer to its triangular logo.

VELO7 Cycle Shop

The ground plan of the entire store provides for the ultimate, albeit slightly concealed, cycling-related element. The respective zones are divided in a way that resembles a bicycle wheel with the display zone located in the centre (the hub) and converging lines representing the spokes. The interior has a dynamic form which is to refect the rhythm of bicycle races.

VELO7 Cycle Shop

VELO7 Cycle Shop

VÈLO7 Cycle Shop – Building Information

Project: VÈLO7Cycle Shop / VÈLO7 Sklep rowerowy
Design: mode:lina™
Project Team: Paweł Garus, Jerzy Woźniak, Anna Kazecka
Completion: Wrzesień 2017 / September 2017
Location: ul. Głogowska 125, Poznań
Area: 100 sqm

VELO7 Cycle Shop

Photography: Patryk Lewiński

Baltyk Tower Poznań images / information from MVRDV


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VÈLO7 Cycle Shop in Poznań – page

Website: mode:lina™