Universal Works x Berwick Street, Soho, London

Universal Works x Berwick Street, Soho Store Building, British Commercial Interior Redevelopment, Images

Universal Works x Berwick Street, Soho

Menswear Brand Store Interior Architecture Redevelopment in UK – design by Studio MUTT

20 Nov 2018

Universal Works x Berwick Street Store

Architects: Studio MUTT

Location: 26 Berwick Street, Soho, London, England, UK

Universal Works x Berwick Street Building

Universal Works new location at 26 Berwick Street by Studio MUTT is the store for the menswear brand in the heart of Soho, London.

Universal Works x Berwick Street Soho London

The project is the first to be completed by Studio MUTT following their appointment by Universal Works in late 2017 to act as architect and creative partner for the design of future stores.

Universal Works x Berwick Street Soho London Universal Works x Berwick Street Soho London

The brief was to determine how an approach to clothing can translate into an approach to architecture. Through working closely with co-founders David Keyte and Stephanie Porritt, and the wider Universal Works family, Studio MUTT developed a functional and vibrant style that responds to the layout out the building and could be tailored to subsequent sites.

Universal Works x Berwick Street Soho London Universal Works x Berwick Street Soho London

26 Berwick Street uses a controlled palette of everyday materials, used in an extraordinary way, to create a characterful and unique store.

Universal Works x Berwick Street Soho London

The existing concrete structure, long since concealed and covered by previous tenants, has been brought back to life in a vibrant green, reminiscent of the mills and factories which have been such an influence on Universal Works collections. In doing so, the space becomes split into a series of bays, breaking down the linear unit into a sequence of smaller rooms for a more curated display of clothing.

Universal Works x Berwick Street Soho London

Large expanses of mirror have been used, mounted to bespoke timber framework, to create illusions of volume and new sightlines through the space. Undesirable existing columns have been hidden through being clad in mirrored panels, which also conceal in-built shelving to provide further storage and control movement through the space.

Universal Works x Berwick Street Soho London

An original blockwork wall, hidden behind textured plasterwork, has been resurrected in green machined Valchromat as the changing room walls and doors.

Universal Works x Berwick Street Soho London Universal Works x Berwick Street Soho London

Universal Works x Berwick Street, Soho, London – Building Information

Client: Universal Works
Architect: Studio MUTT
Address: 26 Berwick Street, London W1F 8RG
Completion: August 2018
Gross Internal area: 75 sqm
Contract type: Bespoke (5 week duration)
Construction cost: £45,000 (£600/sqm)
Main contractor: 19

Universal Works x Berwick Street Soho London

Photography: MUTT © FRENCH + TYE

Universal Works x Berwick Street, Soho, London images / information received 201118

Location: Soho, London, England, UK




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