SXSW Headquarters in Austin

SXSW Headquarters, Austin Office Building, Texas Commercial Architecture, USA Sustainable Development Images

SXSW Headquarters in Austin

Office Building Complex in Texas, USA – design by Pei Cobb Freed & Partners Architects

Nov 22, 2017

SXSW Headquarters

Design: Pei Cobb Freed & Partners Architects

Location: Austin, Texas, USA

SXSW Headquarters

SXSW Headquarters in Austin

Construction is under way on SXSW Center, the new headquarters of South by Southwest, the Austin-based company that produces the annual SXSW music, film, and interactive festival. Designed by the architectural firm Pei Cobb Freed & Partners, the 13-story, 280,000-square-foot complex will consolidate the company’s various campuses and promote creative collaboration between SXSW and its partner organizations.
 
SXSW Headquarters in Austin

The new building’s distinctive serpentine form will frame an iconic view of Austin’s Capitol dome while embracing and preserving a grove of heritage live oaks. Curving away from the street, the glass-clad facade will shape a generous public plaza at the corner of Lavaca and 14th Streets, with rain gardens, seating, and pedestrian pathways. This open and inviting landscape will serve as an approach to the building entry and lobby, featuring a spacious café and flexible, informal coworking space. Other amenities include a green roof with covered patio, retail and dining on the ground floor, and a parking garage for 300 cars.
 
SXSW Headquarters in Austin

SXSW Headquarters in Austin

Lead designer Yvonne Szeto, a partner of Pei Cobb Freed & Partners, calls the project a unique challenge involving close collaboration with SXSW’s founders. “Their special vision led to a transformation of the typical office building paradigm,” she says. “The lobby was reimagined not as a traditional circulation space but as a relaxed and welcoming living room that fosters interaction between tenants as well as with the neighboring community.” Incorporating ideas from contemporary hospitality architecture, the design represents a new office typology responsive to the needs of the labor force of the digital age.

SXSW Headquarters in Austin

SXSW Headquarters in Austin

SXSW Headquarters, Austin – Building Information

Site: 1400 Lavaca Street, in downtown Austin
Use: Mixed-use office building; South by Southwest headquarters with investment office space

SXSW Headquarters in Austin

SXSW Headquarters in Austin

Area
gross area: 280,000 ft2 / 26,000 sqm
office and retail: 145,000 ft2 / 13,500 sqm
parking garage: 135,000 ft2 / 12,500 sqm

Sustainability
Designed for LEED Gold and Austin Energy Green Building Program 2-Star Rating

Status
Construction began: November 2017
Projected completion: 2019

Client: CZ Properties
Lead Designer: Yvonne Szeto of Pei Cobb Freed & Partners

Project Team
Architect: Pei Cobb Freed & Partners
Landscape Architect: dwg.
Architect of Record: Gensler
Sustainability Consultant: Center for Maximum Potential Building Systems

SXSW Headquarters in Austin

About Pei Cobb Freed & Partners
With projects in progress in North America, Europe, the Middle East, Asia, and Australia, Pei Cobb Freed & Partners is a leader in architectural design and sustainability. Across six decades of exceptionally diverse practice, the firm has completed building and planning projects in more than 100 cities around the world. Based in New York, the firm’s eight partners and approximately 80 colleagues approach each project on its own terms, drawing inspiration less from formal or theoretical preconceptions than from particularities of place and program. Consistently recognized for excellence in design, the firm’s projects have received more than 250 major awards, including 24 AIA Institute Honor Awards and three AIA Twenty-five Year Awards.

SXSW Headquarters in Austin

Renderings: Pei Cobb Freed & Partners
CZ Properties

SXSW Headquarters in Austin information / images received 221117

Pei Cobb Freed & Partners / I M Pei


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SXSW Headquarters in Austin Building

Website: Pei Cobb Freed & Partners Architects