Juwelry Mayrhofer Linz, Austria Shop Building, Store Design, Property, Image

Juwelry Mayrhofer, Austria

Retail Development in Linz, Upper Austria - design by xarchitekten

8 Apr 2009 Juwelry Mayrhofer Linz 2001-08 Design: xarchitekten Linz Jewellery Store The most interesting trends in the design of shops are concerned with the coherence of the products and their environment - thus the space in which they are presented. Furthermore do we understand shop design as a part of corporate identity, as an instrument of communication for contents and aims. The concept bases on the intention to define space as a sensually perceptive phenomenon and connect it closely to the jewellers manifacts. A carpet covers the floor, the wall and the curved ceiling. We understand the skin as the ideal and primordial presentation surface for jewels. Thus the qualities of the skin are translated to the space. With a softly embracing carpet, the initial space is newly formed and becomes a sensual happening: 4 wooden boxes, symbolically understood as treasure caskets, function as display windows, exhibition system and storage. Juwelry Mayrhofer - Building Information Pictures: Max Nirnberger, Lorenz Prommegger Location: Hauptplatz 22, 4002 Linz, Austria Client: Mag Michael Mayrhofer Direct order: 2000 Start of construction: 2001 Handing over Phase I: 2001; Phase II: 2004; Phase III: 2008 Built-up area: 81 m2; Floor space: 55 m2 Substance: Mixed Stonewall, set with stone pillars partially under cultural patrimony arched brick ceiling irregularly positioned niches Space Shell: Floor-Wall-Ceiling-Continuum: Wooden rip construction, axial distance 35 cm 2-part armed RIGIFORM - panelling Carpet surface on Floor-Wall-Ceiling The shell was developed, planed and produced in 3D models on different scales (consistent planning). As support for the constructive realization, the floor plan was printed in 1:1 scale and put on the construction site. Furniture: surfaced wood hidden armature, automatic closing device Photos: Max Nirnberger, A-4020 Linz, Austria Collaborator : Christian Hoffmann Text: xarchitekten xarchitekten partners: David Birgmann, Bettina Brunner, Rainer Kasik, Max Nirnberger, Lorenz Prommegger Juwelry Mayrhofer images / information from xarchitekten Oct 2009 Juwelry Mayrhofer Linz design : xarchitekten

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